

Effective communication is the key to unlocking potential.
Shannon Malkin Daniels
Greetings! I'm Shannon, a communication nerd, entrepreneur, best-selling author and TEDx speaker. I am passionate about empowering individuals to achieve their goals by honing their communication and public speaking abilities. As an experienced coach, I specialize in guiding executives, entrepreneurs and students towards unlocking their true potential and fostering unwavering confidence through individual and group coaching, workshops and custom programs for organizations.
Whether you find yourself grappling with a fear of public speaking, embarking on your speaking journey, or seeking to enhance your communication prowess as a seasoned professional, I possess the expertise to assist you and your team in communicating with unparalleled clarity and conviction. Together, we can pave the way to greater confidence!
Unlock your potential! Book your complimentary Skills Assessment.
"The success of your presentation will be judged not by the knowledge you send out, but what the listener receives"
- Lilly Walters -
SPEAC Framework™
SPEAC™ (Strategize, Prepare, Elevate, Articulate, Connect) is a comprehensive framework for effective communication and presentation skills. Each component of the SPEAC acronym represents a crucial step in the process of conveying ideas, building relationships, and influencing others with clarity and impact.
By following the SPEAC Framework™, individuals can enhance their communication skills and increase their ability to engage, persuade, and influence others effectively. Whether in professional settings, public speaking engagements, or everyday conversations, this framework provides a structured approach to successful communication.
1
STRATEGIZE
The first step in the SPEAC framework is to strategize, which involves careful planning and consideration of the communication objective. This stage focuses on understanding the audience, defining key messages, and setting clear goals. By analyzing the situation and crafting a well-thought-out strategy, communicators can ensure that their message aligns with their purpose and resonates with the intended recipients.
2
PREPARE
Preparation is an essential aspect of effective communication. It involves gathering relevant information, conducting research, and organizing thoughts in a logical and coherent manner. During this stage, communicators identify supporting evidence, examples, or data to strengthen their arguments and ensure they are well-informed on the topic at hand. Adequate preparation builds confidence and allows for a smoother delivery of the message.
3
ELEVATE
The third step, elevate, emphasizes the importance of creating a compelling and engaging presentation. This stage involves employing various techniques to captivate the audience's attention and maintain their interest throughout the communication process. Using storytelling, visual aids, or persuasive language, communicators can elevate their message and make it more memorable and impactful.
4
ARTICULATE
Articulation is the act of expressing ideas clearly, concisely, and with confidence. This stage focuses on honing verbal and nonverbal communication skills to effectively convey the message. Communicators should strive for clarity, using simple and concise language, avoiding jargon or excessive technical terms. Additionally, nonverbal cues such as body language, gestures, and tone of voice play a significant role in articulating messages effectively.
5
CONNECT
The final step in the SPEAC framework is to connect with the audience on an emotional and intellectual level. Building rapport and establishing a connection enhances the overall communication experience and facilitates the understanding and acceptance of ideas. This stage emphasizes active listening, empathy, and responsiveness to the audience's needs, concerns, and feedback.
Unlock your potential! Book your complimentary Skills Assessment.
APPROACH
Effective communication learned through interaction
I firmly advocate for a practical and experiential approach to learning, employing diverse methods that foster the acquisition of essential skills for your success. Throughout our collaboration, we will actively utilize your own presentation material and real-life scenarios you face during presentations. This facilitates the direct application of acquired skills in practical situations.
Several interactive techniques that I incorporate encompass:
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Role-playing
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Delivering speeches with subsequent feedback and refinement
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Improvisational activities
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Worksheets
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Collaborative exercises involving partners and groups
Unlock your potential! Book your complimentary Skills Assessment.


coaching
Unlock Your Potential
If you're seeking to excel in public speaking & communication skills, whether it's for a significant keynote, a small group presentation, or simply to refine your abilities, you've found the perfect resource. I specialize in assisting clients with a diverse range of areas, including:
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Conquering public speaking fear and anxiety
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Enhancing verbal and nonverbal delivery
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Developing effective speech writing techniques
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Utilizing visual aids for impactful presentations
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Mastering sales presentations and pitching skills
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Cultivating a compelling on-screen presence
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TEDx application, preparation, and delivery
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Learning persuasion and negotiation techniques
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Establishing a professional presence
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Navigating the art of interviewing
And much more! Coaching sessions are available on an individual basis or in small groups.
Unlock your potential! Book your complimentary Skills Assessment.
workshops
Learn, Collaborate and Elevate
In addition to providing one-on-one and group coaching, I also conduct engaging workshops on a wide range of topics. These workshops are designed to be interactive, ensuring that participants acquire new skills that can be immediately put into practice. Witness the remarkable growth of your abilities as we collaborate to understand your requirements and existing skill sets, and then shape the workshop curriculum accordingly to achieve your goals.
By participating in these workshops, you'll gain valuable insights and practical techniques to enhance your communication prowess.
You can choose from a selection of pre-established workshops or request a customized program tailored to your specific needs.

speaking
Inspire & Educate Your Audience
As an entrepreneur, TEDx speaker and multi-time author, I have been inspiring and educating audiences both in person and virtually for nearly a decade.
I speak on a variety of topics including communication, entrepreneurship, community and more. Some of my talks include:
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Community: The True Measure of Success
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How Grit Turns Into Growth
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Speak With Confidence & Clarity
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Turn Public Speaking Into Paying Clients
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Water Yourself: Weed Out the Bad, Get More Good & Live Your Dreams
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Vision, Viability, Volatility: A Startup Story
Upcoming Events
- Wed, Dec 06DarienDec 06, 2023, 8:30 AM EST – Dec 07, 2023, 10:30 AM ESTDarien, 320 Boston Post Rd Suite 180, Darien, CT 06820, USA
- Wed, Dec 13DarienDec 13, 2023, 8:30 AM – 10:30 AM ESTDarien, 320 Boston Post Rd Suite 180, Darien, CT 06820, USA
TESTIMONIALS
Read what clients past and present have to say about working with Shannon

THE POWER OF CONNECTION
Public speaking is a crucial skill for any professional. Whether you're an entrepreneur, corporate leader, sales expert or consultant, being able to effectively communicate is important.
Public speaking allows you to connect with clients, partners, referral sources and employees, among others.
And that connection is the key to your success!
The problem is, most people would prefer death to public speaking (it's a statistical fact). Beyond that, public speaking is more than just getting up in front of people and talking — it requires strategy, skill and practice.
Whether you're an experienced public speaker who is looking to fine tune your skills, a novice interested in learning the art of public speaking, or somewhere in between - Shannon can help you connect with your audience so that you can accomplish your goals to motivate, educate, persuade and inspire!
Unlock your potential! Book your complimentary Skills Assessment.
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